Question 1

What does the name "Provilac" mean?

Accepted Answer

The brand name Provilac is derived from the Proteins, Vitamins & Lactose content one finds in milk.

Question 2

Where is Provilac based out of?

Accepted Answer

Provilac is headquartered in Pune, Maharashtra, and caters to the needs of its customers based in Pune, Mumbai, and Hyderabad where it has its cold storage depots and branch offices.

Question 3

Who owns Provilac?

Accepted Answer

Provilac was founded by the enigmatic & young entrepreneur Mr. Siddharth Runwal. Siddharth belongs to Pune and has studied biochemical engineering in New Zealand (the milk capital of the world). After studying and working in the New Zealand dairy industry for over 10 years, he decided to unite with his roots in India. Post struggling with everyday milk supplies for himself and his family he took things into his hands. He deep-dived & understood the age-old & concerning ill practices prevalent in the Indian dairy industry. With his knowledge of the milk as a perishable entity & the way it should be treated, he came up with Provilac which is since then the organization is delivering the finest quality milk to its customers in the freshest possible form with complete ownership of the product.

Question 4

How old is Provilac?

Accepted Answer

Provilac was established in the year 2013. Since then it has been relentlessly working towards delivering the best quality milk & milk products to its consumers within the nick of time.

Question 5

Which cities is Provilac present in?

Accepted Answer

Provilac is headquartered in Pune, Maharashtra, and delivers in Pune, Mumbai, and Hyderabad.

Question 6

Why was Provilac established?

Accepted Answer

It was the year 2013 when Siddhart Runwal (Founder of Provilac Dairy Farms) came back to India after completing his post-graduate degree in biochemical & dairy from New Zealand. At his home in Pune, he noticed the rampant use of antibiotics and hormone injections in the Indian dairy industry. Also, milk loses its integrity when larger dairy companies decide to add milk powder to standardize milk. Adding to this, the fragmented supply chain when milk changes hand at least 10 times before it reaches the consumer and requires 48-72 hours before it reaches the consumer, in unsuitable temperature & conditions. It was then that Provilac was established to overcome the above pain points. Provilac ensures that every drop of milk, which reaches the consumer, is free from toxins, adulterants 7 chemical injections. We take complete ownership of the milk from milking till it reaches your doorsteps, within 18 hours.

Question 7

What differentiates Provilac from its competitor?

Accepted Answer

Post-Provilac, several players have entered the segment. But, these organizations lack the passion to deliver the finest quality milk in its purest form.

Question 8

What is Provilac brands philosophy?

Accepted Answer

"Doing what's right." is the brand philosophy followed by everyone in the Provilac family. Every team member – from the farm boys to the delivery executive follows this ideology. Whenever one needs to choose in the day-to-day process, before making the choice they ask themselves if their action will add value to the product or customer experience or otherwise which helps them make the right decision.

Question 9

What does direct-to-consumer mean?

Accepted Answer

Provilac is a direct-to-consumer brand where it delivers its products directly to the consumers without handing them over to any third-party distributors or retailers.

Question 10

How does Provilac process milk?

Accepted Answer

As soon as the cows are milked, the milk passes through a set of filters and is then chilled down inline to 4 degrees centigrade in the raw milk tank. Once the tank is filled, the milk travels through a pasteurizer where it is heated to 74 deg C for 15 sec and immediately cooled down in the pasteurized milk tank. Within no time, the milk enters into final packaging where it's stored in cold rooms where it waits for dispatch.

Question 11

What is pasteurisation & homogenisation?

Accepted Answer

While pasteurization involves heating the milk to 73 degrees Celsius to kill bacteria, homogenization involves processing milk so that the cream does not separate. This results in a well-mixed beverage that has the same consistency throughout the final milk product.

Question 12

Does Provilac add preservatives or foreign ingredients in milk?

Accepted Answer

At Provilac, we believe milk is a gift of nature and it has to be consumed in the way nature intended it to be. To keep the integrity intact, Provilac does not add any preservatives to milk.

Question 13

What is Provilac milks' journey?

Accepted Answer

Milking at the farm starts at 6.00 AM. By 11.00 AM the milk gets processed and packed. It reaches the cold rooms at city depots in refrigerated vehicles by 10.00 PM. At 4.00 AM the next day morning - the milk is carried by our delivery executives in their insulated bags for your doorstep delivery. The entire milk journey from farm to your doorsteps is thus completed in less than 18 hours.

Question 14

Does Provilac standardise its milk?

Accepted Answer

Milk composition varies from day-to-day and season to season which results in thick and thin milk at the farm. Large dairy companies either add milk powder or separate cream to make milk to keep standard thickness throughout the year. But at Provilac, we believe milk is a gift of nature and it has to be consumed in the way nature intended it to be. To keep the integrity of milk intact, Provilac does not standardize its milk.

Question 15

What is the process of making Ghee at Provilac?

Accepted Answer

A separate batch of milk is used for skimming fresh cream at the farm. This cream is fermented for 24 hours using bacterial culture. The cultured cream is then churned to give white butter (loni). The Loni further is heated to 107 degrees centigrade to remove moisture contents until it turns into a golden brown liquid. Thereafter we gradually bring down the temperature of the ghee to ensure a consistent grainy texture of ghee.

Question 16

Where are Provilac farms situated?

Accepted Answer

Provilac has three farms located in 3 different cities. Our Holstein Friesian cows are reared at Someshwar, Maharashtra, our buffalo milk comes from Pet Naka, Maharashtra, and our Gir cows are fostered at Manchar, Maharashtra.

Question 17

Are Provilac farms certified?

Accepted Answer

All Provilac farms are FSSAI certified

Question 18

How many animals does Provilac farms have?

Accepted Answer

Provilac houses more than 5000 animals combined on all the farms.

Question 19

How do Provilac ensure hygiene standards at the farm?

Accepted Answer

Our quality control team is present at all three farms and takes proper care that all the systems are followed & quality is maintained by the farms.

Question 20

Does Provilac have its own farms?

Accepted Answer

Provilac holds exclusive contracts with its farms in which it has invested heavily to improve & automate the processes and systems. Also, there is a quality check team from Provilac which ensures the systems are followed & quality is maintained throughout the process.

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MRP: ₹95

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